Karlie Kloss is the New Face of EXPRESS 'Fit for You' Denim Campaign

-

EXPRESS Jeans "Fit For You" feat. Karlie Kloss from Jordan Schmelzer on Vimeo.
30 second national spot. Edited by yours truly in Adobe Premiere. Retouched/Colored in Flame by third party company. RED Dragon footage.

 Karlie Kloss is the New Face of EXPRESS 'Fit for You' Denim Campaign

 
COLUMBUS, Ohio, July 14, 2015 /PRNewswire/ -- EXPRESS, Inc. (NYSE: EXPR) today announces Karlie Kloss as the face of the EXPRESS fall 2015 denim collection. The American supermodel stars in the retailer's 'Fit for You' advertising campaign photographed by Lachlan Bailey and styled by Claire Richardson. The official campaign launches July 2015 in print, digital, in-store, and on social media.

In the ads, Karlie poses in three key denim styles—Girlfriend, Flare and Legging—which underscore EXPRESS' fit, fashion and individual style. "Karlie is a modern icon," said David Kornberg, EXPRESS CEO and President. "With her social media star status and philanthropic efforts, Karlie inspires and empowers young women globally to feel confident and self-assured. And, with her natural beauty and effortless style, Karlie is perfect to communicate a fresh, modern take on the American fashion staple—a great fitting pair of jeans. We are delighted to be partnering with Karlie Kloss to showcase the latest assortment of EXPRESS jeans."

Available in-store and online at express.com beginning this month, the EXPRESS fall denim collection focuses on the best-fitting fashion jeans that are built to last. The collection features an assortment of updated washes and innovative fabrics including the new Performance Stretch jean made from a breakthrough fabric that retains its shape throughout the day. Customers can check out the hottest trends and find their perfect fit on express.com, in-store and by following #ExpressJeans on Instagram (@ExpressRunway), Twitter (@ExpressLife) and Facebook (EXPRESS).

About EXPRESS, Inc.:

EXPRESS is a specialty apparel and accessories retailer of women's and men's merchandise, targeting the 20 to 30 year old customer. The Company has over 30 years of experience offering a distinct combination of fashion and quality at an attractive value, addressing needs across work, casual, jeanswear, and going-out occasions. The Company currently operates more than 600 retail and factory outlet stores, located primarily in high-traffic shopping malls, lifestyle centers, and street locations across the United States, Canada, and Puerto Rico. EXPRESS merchandise is also available at franchise locations in the Middle East, Latin America, and South Africa. The Company also markets and sells its products through the Company's e-commerce website, www.express.com, as well as its mobile app for iOS.

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/236021-Karlie-Kloss_EXPRESS.mp4
Photo - http://photos.prnewswire.com/prnh/20150713/235999
Photo - http://photos.prnewswire.com/prnh/20150713/236000
Logo - http://photos.prnewswire.com/prnh/20130910/NY76292LOGO

SOURCE Express, Inc.

CONTACT: Matthew Owens, 646-502-4978, mowens@express.com
RELATED LINKS
http://www.express.com









submit to reddit



Comments

Post a Comment

Popular posts from this blog

The Rosman Sisters of Nollywood

-
Image
The Rosman Sisters of Nollywood Meet the most beautiful sisters in Nollywood They are like the three sisters, Graces of the classical Greek mythology, gddesses of Charm, Beauty, Nature, Human creativity, goodwill, and fertility, together known as the Charites: Aglaea ("Shining"), Euphrosyne ("Joy"), and Thalia ("Blooming"). Nwandiuto Cassandra Rosman, Sunshine Rosman and Honeybell Rosman who have taken up the mantle of legacy of their father, Giovanni Rosman, a famous Canadian born actor in Nollywood, the phenomenal indie film industry in Africa that is ranked the second largest film industry in the world after Bollywood of India in the annual quantity of movies produced worldwide.  Rosman studied at the University of Victoria and worked at the British Columbia Ferries before relocating to Nigeria and got married to a Nigerian Igbo woman, a humanitarian worker..   The most popular of the sisters is Uto Rosman, who is also a singer, model and social
Read more

Zenith International Film Festival: Guided Tours of Locations of Popular Nollywood Movies

-
Image
Zenith International Film Festival: Guided Tours of Locations of Popular Nollywood Movies There are many exotic and romantic movie locations in Nigeria that millions have seen in the Nollywood movies and Kannywood movies. And many of them in Nigeria and other countries will like to visit these movie locations for film tourism. Zenith International Film Festival (ZIFF) will soon start guided tours of these locations in Nigeria. They include the top five locations I selected for the famous Emma Forest whose directorial debut, "Untogether" premièred at 2018 Tribeca Film Festival. See the locations published in the Wings in-flight magazine of Arik Airlines on Sets And The City http://www.arikwings.com/5434-2/ . Zenith International Film Festival is a duly registered international film festival founded and owned by Ekenyerengozi Michael Chima, The Founder/CEO of the International Digital Post Network Limited and the Publisher/Editor of NOLLYWOOD MIRROR® Series, the first
Read more

Global Media and Entertainment Market is Expected To Reach US$2.3 Trillion by 2022

-
Image
The Media and Entertainment Market is Currently Pegged at ~USD 1.6 Trillion, and is Expected to Touch USD 2.3 Trillion by 2022  Zinnov (PRNewsfoto/Zinnov Management Consulting) BENGALURU, June 20, 2018 /PRNewswire/ -- - The Media & Entertainment (M&E) space is divided into eight major segments -Broadcasting, Entertainment, Publishing, Information Services, Gaming, Marketing & Advertising, New Media, and Education - The overall market is expected to witness a growth of 6.5% to 7.5% through 2022 - Broadcasting is the largest M&E market segment, and stands at USD 420 to 440 billion, accounting for more than one-fourth of the overall market - New Media is expected to grow at 16.5% to 17.5% for the next 5 years and touch USD 450 to 470 billion and account for one-fifth of the market by 2022 Click here to read more . TOP TOPIC Zenith International Film Festival's Tour Guide for Movie Locations in Nigeria .
Read more